Bugle Magazine 2025-Fourth edition_First Final39 1.png

Book Mark

Bugle Magazine 2025-Fourth edition_First Final39 1.png

Book Review 


⁠From Prompt to Profit: The MSP Playbook for AI-Driven Client Success by 
Art Gross (Author) 


⁠From Prompt to Profit
is a timely, practical, and insight-rich guide for MSPs navigating the rapidly evolving world of AI. As client expectations shift and automation becomes a competitive advantage, this book steps in as a blueprint for MSPs looking to transform AI from a buzzword into a real, revenue-driving service offering.


⁠The author does an exceptional job breaking down how MSPs can integrate AI into their operations, whether it’s optimizing support workflows, building intelligent client communication systems, or creating new value-added services using generative AI. What stands out is the book’s emphasis on moving beyond tools and instead focusing on AI-driven outcomes that clients actually care about: faster resolution times, predictive insights, improved security postures, and more personalized support.


⁠With clear frameworks, real-world examples, and step-by-step processes, it gives MSPs a practical path to packaging, pricing, and positioning AI to drive measurable client success. The book also digs into change management and skill-building, helping MSPs prepare their teams for an AI-first future.


⁠In a landscape where staying competitive means staying ahead of technology, From Prompt to Profit delivers both direction and confidence, making it an essential read for every MSP looking to grow smarter and faster with AI.



⁠The Phoenix Project
by Gene Kim, Kevin Behr & George Spafford by Gene Kim (Author), Kevin Behr (Author), George Spafford (Author) 


⁠The Phoenix Project
remains one of the most influential books in the IT world, and for good reason. Blending storytelling with deep operational insight, the book follows Bill Palmer, an IT manager suddenly tasked with saving a failing, high-stakes company project. Through narrative and relatable chaos, the book beautifully explains how modern IT teams can adopt DevOps principles to work smarter, move faster, and deliver real business impact.


⁠What makes this book brilliant is its ability to simplify complex IT challenges such as bottlenecks, siloed teams, technical debt, process inefficiencies into an engaging, almost cinematic experience. Readers don’t just understand DevOps; they feel why it matters. The “Three Ways” framework introduced in the book has now become the foundation for countless IT transformations across the world.


⁠For IT leaders, the lessons are immediately applicable: improving team communication, managing unplanned work, prioritizing effectively, and building systems that scale. It also highlights the importance of aligning IT with business goals, something many teams struggle with.


⁠Whether you're leading an IT team, navigating constant firefighting, or trying to modernize operations, The Phoenix Project offers clarity, strategy, and confidence. A must-read for anyone shaping the future of IT.


⁠The MSP of Tomorrow, Today
by Damo Vasudevan (Author)


⁠AI is everywhere in MSP conversations—but clarity is rare. The MSP of Tomorrow, Today cuts through the noise with a grounded, practical look at how MSPs can use AI to run smarter, more scalable businesses—starting now, not “someday.”


⁠Rather than treating AI as hype or theory, the book anchors itself in real MSP realities: solo founders buried in tickets, growing teams facing dispatch chaos, mid-sized MSPs battling churn, and larger organizations struggling with scale and consistency. Damo Vasudevan, VP of Product at SuperOps, frames AI as an operational advantage—one that reduces friction, improves margins, and helps MSPs move from reactive firefighting to proactive, intelligence-led service delivery.


⁠A standout strength of the book is its clear growth-stage framework. AI use cases are mapped thoughtfully to where an MSP is today, from ticket deflection and guided resolution to autonomous onboarding and predictive operations. The focus stays firmly on outcomes—time saved, MTTR reduced, burnout lowered, and revenue unlocked—making the guidance immediately actionable.


⁠Perhaps most importantly, the book reframes the conversation from managed services to managed intelligence. AI isn’t positioned as a replacement for people, but as a force multiplier—freeing teams to focus on higher-value work, stronger client relationships, and strategic growth.


⁠Concise, practical, and refreshingly realistic, The MSP of Tomorrow, Today is less about forecasting the future and more about helping MSPs build it—one smart step at a time.


⁠Verdict:
A practical, no-fluff read for MSP leaders ready to scale with confidence and clarity.

Read more stories

1/11

Bugle Magazine 2025-Fourth edition_First Final4 8.png

Founder's Note

A forward-looking message from our founder about the market, company, the purpose behind this edition.

Screenshot 2026-08-05 at 3.34.46 PM 1.png

Letter from the Editor

Personalized note to readers on the contents of the edition, the thought behind the theme and the stories chosen.

Bugle Magazine 2025-Fourth edition_First Final6 1.png

Why the agentic AI shift can't be a flip of a switch

Agentic AI is becoming a core layer of IT operations. Why leaders need a phased approach built on unified data, prepared teams, and strong governance.

Bugle Magazine 2025-Fourth edition_First Final8 1.png

Manal Iskander on leading IT with vision and empathy

Manal Iskander built PCtronics over three decades by reading change early. The president on humanizing technology, AI, and leading through the noise.

Bugle Magazine 2025-Fourth edition_First Final22 1.png

Jennifer Bleam on turning AI buzz into billable revenue

Sales Sherpa Jennifer Bleam has worked with nearly 2,000 MSPs. She breaks down how to package and sell AI services and turn efficiency into recurring revenue.

Bugle Magazine 2025-Fourth edition_First Final15 2.png

Why Jack Marshall says compliance, not AI, will redefine IT

Network Limited's Jack Marshall spent 14 years watching tech waves. He argues the biggest shift facing MSPs won't be AI, but legislation and compliance.

Bugle Magazine 2025-Fourth edition_First Final19 1.png

AI ethicist James Finister on trust and agentic AI

Most organizations aren't ready for agentic AI, says ethicist James Finister. A candid chat on readiness, common misconceptions, and building trust early.

Bugle Magazine 2025-Fourth edition_First Final27 1.png

Harrison Baron on using AI to scale MSP sales

Most MSPs treat AI like a tool and get mediocre results. Growth Generators' Harrison Baron on training AI like an employee to multiply sales and marketing.

Bugle Magazine 2025-Fourth edition_First Final30 1.png

Mike Mazzola's rise from teen tinkerer to MSP founder

From building his first computer at 12 to founding MazzolaTech, Mike Mazzola grew a full-service MSP on word of mouth. His path, and lessons for young MSPs.

Bugle Magazine 2025-Fourth edition_First Final33 1.png

IT veterans debunk the biggest myths about AI

Will AI replace IT staff? Does it work out of the box? Five ITSM veterans, including David Cannon and Phyllis Drucker, bust the most common myths about AI.

Bugle Magazine 2025-Fourth edition_First Final36 1.png

Future Incidents

Tarot cards showing what an AI-first IT world will look like - predictions on what kind of skills, teams, use cases etc. we will see with AI in IT over the next few years

Archive

All Editions

1/5

issue-3.png
Issue 3April 2024

The magazine for
AI-first MSPs and
IT teams

Justin Esgar

CEO, Vitrua consulting

ImageWithFallback.png
Issue 2April 2024

The magazine for
AI-first MSPs and
IT teams

Natalia Scheidegger

CEO, 3RD Mill

Magazine Bugule Cover 1.png
Issue 1April 2023

The magazine for
AI-first MSPs and
IT teams

Paco Lebron

CEO, Prodigyteks