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Clipped and Pinned

Snippets from interviews

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  • AI isn’t the disruption. Clarity is. The MSPs who can clearly explain what they do, how they do it, and why it matters are the ones that will grow. - Sam Godfrey, Director, Task Group

  • I urge everyone to stay human. Don't build systems to create distance between you and your customers or prospects. Let everyone else automate away their credibility. - Brian Gilette, Founder and CEO, Feel-Good MSP

  • We're not ashamed of telling people we've got the flu. Why are we ashamed of telling people we have anxiety? - James Mignacca, Co-Founder of MSPWell and President & CEO, Cavelo Inc. 

  • MSPs have left the data center. They are now in the boardroom. They are now in the c-suite. - Charles Weaver, Cofounder, MSP Alliance

  • We're seeing private equity firms evaluate MSPs based on the efficiencies they've built through AI. If you delay the journey, it gets harder to compete every year. - Jessica Davis, principal analyst, Canalys -part of Omdia

  • Agentic AI could trigger the emergence in IT service management of a new role as relationship therapist. Not here's your AI or let me configure that for you, but let me help you develop a productive relationship with these intelligent systems. - Mark Smalley, IT Paradigmologist

  • The IT department as a whole needs to rethink its role and to look at itself as a service enabler and a service aggregator and a point of expertise that the business can come to. - Claire Agutter, Director at Scopism

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Founder's Note

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Sam Godfrey was automating IT work before AI arrived

Task Group founder Sam Godfrey automated most of his IT job two decades before the industry called it a revolution. How an early instinct shaped his MSP.

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Brian Gillette on how to out-human MSP sales

From Hollywood auditions to the sales floor, Brian Gillette teaches MSPs to sell by staying human. Why authenticity beats polish, and the Feel-Good Close.

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How two colleagues built a mental health movement for MSPs

A single candid phone call sparked MSPWell, a mental health movement for the IT channel. James Mignacca, Joe Ussia, and Larry Meador on breaking the silence.

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MSPs have moved from the data center to the boardroom

MSPAlliance CEO Charles Weaver has watched the profession for 26 years. He explains how MSPs left the data center to advise CEOs on AI risk and governance.

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Mark Smalley on building a healthy relationship with AI

Author Mark Smalley studies how we think about IT. On IT readiness, agentic risk, cognitive sovereignty, and relating to AI rather than trying to master it.

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Claire Agutter on shadow IT and reinventing the IT team

AI now enters organizations through people, not IT procurement. Scopism's Claire Agutter on shadow IT, the reality of AI adoption, and reinventing the IT team.

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Where AI is actually working in IT workflows today

Not the roadmap, the floor. Thirteen IT practitioners map where agentic AI already delivers, from incident correlation to auto-resolution and ticket routing.

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SuperOps Plug

The price of waiting on agentic AI

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Future Incidents

Tarot cards showing what an AI-first IT world will look like

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Snakes & ladders:

IT edition The moves that set you back and the ones that send you flying forward

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Letter from the Editor

Personalized note to readers on the contents of the edition, the thought behind the theme and the stories chosen. 

Archive

All Editions

1/5

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Issue 3April 2024

The magazine for
AI-first MSPs and
IT teams

Justin Esgar

CEO, Vitrua consulting

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Issue 2April 2024

The magazine for
AI-first MSPs and
IT teams

Natalia Scheidegger

CEO, 3RD Mill

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Issue 1April 2023

The magazine for
AI-first MSPs and
IT teams

Paco Lebron

CEO, Prodigyteks