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Future Incidents

Tarot cards showing what an AI-first IT world will look like

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Future Incidents


⁠Time to read the room. The cards have been dealt. The questions now aren't what's coming - they're how you play the hand you're holding. Eight draws. Eight truths. The cosmos has opinions about your quarter ahead.




⁠The Hermit


⁠Theme:
Specialisation & niche strategy


⁠Keywords:
Focus, Depth, Differentiation


⁠Reading:
The era of doing everything for everyone is closing. MSPs that carve out a vertical, a signature workflow, or a genuinely ownable approach will outlast those who stay broad. This card asks one question: what do you do better than anyone else? Go deeper there.


⁠The Star


⁠Theme:
Agentic AI & autonomous workflows


⁠Keywords:
Possibility, Momentum, Reinvention


⁠Reading:
AI is no longer a tool you configure and forget. Agents are beginning to plan, act, and course-correct on their own. The MSPs who experiment now, before the market demands it, will be the ones writing the playbooks everyone else follows. Hope, here, is not passive. It requires a move.


⁠Strength


⁠Theme:
Talent, retention & team culture


⁠Keywords:
Resilience, Loyalty, Leadership


⁠Reading:
Technology evolves fast, but people are still the core of every IT team. Burnout is real, turnover is expensive, and culture doesn't build itself. This card is a reminder that strength isn't just technical capacity. It's the team that shows up when things get hard, and the leader who makes that worth doing.


⁠Justice


⁠Theme:
Compliance, liability & AI accountability


⁠Keywords:
Fairness, Responsibility, Clarity


⁠Reading:
As AI takes on more decisions, the question of who owns those decisions is sharpening. Regulators are watching. Clients are asking harder questions. The teams who get ahead of compliance rather than reacting to it carry more trust. What you automate, you also own.


⁠Wheel of Fortune


⁠Theme:
Market consolidation & M&A


⁠Keywords:
Change, Cycles, Opportunity


⁠Reading:
The MSP market is turning. Acquisitions are accelerating, vendor stacks are consolidating, and the landscape looks different every quarter. This card doesn't promise good or bad. It promises change. The question is whether you're positioned to turn the wheel, or be turned by it.


⁠The Moon


⁠Theme:
Client trust & transparent communication


⁠Keywords:
Uncertainty, Honesty, Relationship


⁠Reading:
In a market full of AI promises and vendor noise, clients don't always know who to believe. The teams who win won't be the loudest. They'll be the clearest. Honest conversations about what AI can and can't do, about risk and roadmap and realistic timelines, build the kind of trust that survives a bad quarter.


⁠Temperance


⁠Theme:
Balancing AI adoption & human judgment


⁠Keywords:
Moderation, Integration, Steadiness


⁠Reading:
The pull to automate everything is strong, and the case for it is often good. But the IT teams finding the best outcomes aren't replacing humans with AI. They're finding the right ratio. This card is a check on overreach. Know what to hand off. Know what to hold on to.


⁠Judgement


⁠Theme:
Pricing, value & contract renegotiation


⁠Keywords:
Reassessment, Worth, Courage


⁠Reading:
Efficiency gains from AI are real, and they're visible to clients. The pricing conversations are coming; some are already overdue. This card calls for honest reassessment. Where has your value grown? Where have your costs shifted? Are your contracts still telling the right story about what you actually deliver?

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Founder's Note

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Sam Godfrey was automating IT work before AI arrived

Task Group founder Sam Godfrey automated most of his IT job two decades before the industry called it a revolution. How an early instinct shaped his MSP.

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Brian Gillette on how to out-human MSP sales

From Hollywood auditions to the sales floor, Brian Gillette teaches MSPs to sell by staying human. Why authenticity beats polish, and the Feel-Good Close.

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How two colleagues built a mental health movement for MSPs

A single candid phone call sparked MSPWell, a mental health movement for the IT channel. James Mignacca, Joe Ussia, and Larry Meador on breaking the silence.

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MSPs have moved from the data center to the boardroom

MSPAlliance CEO Charles Weaver has watched the profession for 26 years. He explains how MSPs left the data center to advise CEOs on AI risk and governance.

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Mark Smalley on building a healthy relationship with AI

Author Mark Smalley studies how we think about IT. On IT readiness, agentic risk, cognitive sovereignty, and relating to AI rather than trying to master it.

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Claire Agutter on shadow IT and reinventing the IT team

AI now enters organizations through people, not IT procurement. Scopism's Claire Agutter on shadow IT, the reality of AI adoption, and reinventing the IT team.

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Where AI is actually working in IT workflows today

Not the roadmap, the floor. Thirteen IT practitioners map where agentic AI already delivers, from incident correlation to auto-resolution and ticket routing.

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SuperOps Plug

The price of waiting on agentic AI

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Snakes & ladders:

IT edition The moves that set you back and the ones that send you flying forward

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Letter from the Editor

Personalized note to readers on the contents of the edition, the thought behind the theme and the stories chosen. 

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Clipped and Pinned

Snippets from interviews

Archive

All Editions

1/5

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Issue 3April 2024

The magazine for
AI-first MSPs and
IT teams

Justin Esgar

CEO, Vitrua consulting

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Issue 2April 2024

The magazine for
AI-first MSPs and
IT teams

Natalia Scheidegger

CEO, 3RD Mill

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Issue 1April 2023

The magazine for
AI-first MSPs and
IT teams

Paco Lebron

CEO, Prodigyteks